With the debut of spring training games on the newly formed Comcast SportsNet Chicago
, the White Sox unvieled the first part of their marketing plan in the form of TV commercials that feature the slogan "Win, or die trying
I don't really have too much of an opinion either way on the new marketing plan. All I can say is that it sure is better than "The kids can play," and I have faith in Brooks Boyer doing a good job further implementing the rest of the plan* * * * *
The Sox sure have been doing a lot of '...or die trying' in this first week of spring training. Monday's game featured four runners thrown out on the basepaths, including 3 at home plate. (This is the area where I would usually rant about the importance of not running into outs, but hey, it's spring training.)
There have only been two games televised so far, but already I'm loving the spring training coverage. It's not that Comcast is doing anything revolutionary with their broadcasts; I'm just enjoying getting to see a lot of the guys who I would never other wise get to see (the Casey Rogowskis
, Ryan Sweeneys
, and Brian Andersons
of the Sox farm system). In the past we maybe got to see 2 spring training games on TV, and those were always against the Cubs, but now I'm looking forward to 19 more televised games. How great is that?* * * * *Better than Timo?
-- The Sox signed Jeremy Giambi
to help fill out their AAA roster. I imagine that he'll have some impressive numbers in the bandbox at Charlotte, but won't ever sniff an invite to the big club.